What Kind of Facility do you Offer?
As the fitness industry grows, so do does the kind of facility on offer and many gyms have to consider, as a local business, who they are targeting.
Blog
The Evolution of Strength Training
Strength training may seem like a modern concept but in fact dates back centuries. Back in the early days it was necessary for man to be strong and fast for the purpose of hunting.
Training for Night Owls
Over the past few years there has been a significant increase in the number of low-cost gyms offering 24 hour access to their facilities. It may be surprising to know that gym members would want to work out in the dead of night.
Gym Member Retention
How Can You Retain Your Members?
Typically, keeping customers you already have is easier than obtaining new ones. However, it must be frustrating if a customer cancels their membership and you are unsure why. Whilst, you can ask the question, the truth is it can be difficult to find out.
Step Up to the Plate
There are many manufacturers of weight plates out there but very few offer calibrated plates. So what exactly is the difference between plates that are calibrated and those that are not?